Why, you may ask?
Because email is often used as an integrated part of other processes. There are very few ways to easily get a message across a large universe of users. Email is great at delivering segmented content, driving conversions, and providing attractive ROIs.
Over the years, email marketing has become a science and it’s very easy to miss out on optimizing your resources and reaching your marketing potential. Download our latest guide to learn 10 best practices to help you when creating your email marketing campaigns.