Select Page

Attracting the Next Generation of Members

How to recruit and retain students, new grads, and early careerist.
Attracting the Next Generation of Members

As you might guess, most members join an organization as a student, recent grad, or early careerist. In fact, a recent Community Brands study found that about one-third of members join a professional organization before employment, and more than 41 percent join within the first five years of employment.

So how do you attract more of this new generation of members?

During this webinar you will learn:

  • What the next generation of members wants & how to keep them around
  • What technology can do you help you attract and engage new members
  • The strategic approach SACNAS takes with YM Careers to focus on acquiring new members
  • How SACNAS was able to increase the number of students to professional members by 50%


Headshot Tara Pawlak Tara Pawlak
Director of Marketing
YM Careers
Daniela Bernal
Communications and Membership Manager


Watch the recording!

Blog Subscribe

This will close in 0 seconds