Society for Human Resource Management Case Study
7-figure revenue growth and a true career destination with YM Careers
Astounding Results
300% increase in
employer registrations
2x average
sales growth price
366% increase in new job seeker sign-ups
Summary
SHRM previously worked with several different job board vendors but was seeking a true business partner who could help them engage members in new ways, collaborate on strategy, and drive revenue to new heights. YM Careers job board gave SHRM the technology, service and resources they needed to accomplish all of their goals.
Challenges
In addition to needing creative solutions to improve a flat revenue trend, SHRM’s job board needed a total overhaul to provide members with a better user experience, including visibility to the right jobs. After SHRM’s previous job board provider didn’t deliver, SHRM sought a more strategic partner to help them improve revenue and member engagement.
Results
A new career center from YM Careers was just the tip of the iceberg. In addition to a more than 7-figure revenue growth through expert sales and marketing strategy, SHRM created a true career destination for members. This keeps them coming back to the job board for career development resources, events, resume reviews, jobs and much more.
YM Career Solutions
- World-class member career development destination on cutting edge software platform
- Dedicated sales support making thousands of touches every month to drive employer signups and revenue
- Expert marketing support to drive member engagement through strategic rebrand with integrated logo design, custom campaign development and multi-channel marketing strategy
About SHRM
SHRM, the Society for Human Resource Management, creates better workplaces where employers and employees thrive together. As the voice of all things work, workers and the workplace, SHRM is the foremost expert, convener and thought leader on issues impacting today’s evolving workplaces. With 300,000+ HR and business executive members in 165 countries, SHRM impacts the lives of more than 115 million workers and families globally.
Blog Subscribe
This will close in 0 seconds